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Pricing
Published prices, itemised deliverables
Results take three to six months — anyone promising faster is selling you something. Here is exactly what you get every month while they build.
Foundation
For a single-location shop getting the basics right
$850/mo
90-day start, then month to month
- ✓1 service or city page per month
- ✓4 Google Business Profile posts per month
- ✓4 citations built or corrected per month
- ✓Review automation on every finished job
- ✓Rank tracking: 10 keywords on 25-point grids
- ✓Platform included — CRM, booking, reviews
- ✓Monthly written report in plain language
- ✓Email support, next-business-day reply
Growth
For a shop that wants to own its city’s map pack
$1,450/mo
90-day start, then month to month
- ✓2 service or city pages per month
- ✓1 ranking article per month, named author
- ✓8 GBP posts + weekly photo uploads
- ✓2–3 industry backlinks per month
- ✓Review automation + response drafting
- ✓Rank tracking: 25 keywords on 25-point grids
- ✓Platform included, whole crew, no per-seat fees
- ✓Monthly strategy call with your SEO lead
- ✓Priority support: same-day reply, 7 days
Market Leader
For multi-location shops or big-metro domination
$2,400/mo
90-day start, then month to month
- ✓4 pages or articles per month
- ✓4–6 backlinks per month + digital PR
- ✓12 GBP posts across up to 3 locations
- ✓Rank tracking: 60 keywords across all locations
- ✓Quarterly content-shoot shot list & plan
- ✓Platform included for every location & crew
- ✓Biweekly strategy call + shared roadmap
- ✓Priority support with a named account lead
Why prices vary
What determines your scope
Market competition
Boise and Dallas are different fights. More competitors with active SEO means more content and links to pass them.
Locations
Each location is its own Google profile, its own grid, its own review stream. Scope scales per location, not per invoice line.
Your current site
A fast site with 15 pages needs additions. A slow one-pager needs a rebuild first — that’s month one or two of the plan.
Timeline
Want the spring rush covered? Starting in November costs the same and lands in time. Starting in March means catching the fall instead.
Every plan, line by line
| Feature | Foundation | Growth | Market Leader |
|---|---|---|---|
| Content | |||
| Pages / articles per month | 1 | 3 | 4 |
| Named-author articles | ✕ | ✓ | ✓ |
| Backlinks per month | ✕ | 2–3 | 4–6 + PR |
| Google Business Profile | |||
| GBP posts per month | 4 | 8 | 12 · 3 locations |
| Review automation | ✓ | ✓ | ✓ |
| Review response drafting | ✕ | ✓ | ✓ |
| Tracking & platform | |||
| Keywords on rank grids | 10 | 25 | 60 |
| Platform (CRM, booking, reviews) | ✓ | ✓ | ✓ |
| Support | |||
| Strategy calls | ✕ | Monthly | Biweekly |
| Support level | Next business day | Same day, 7 days | Named account lead |
Add-ons
Extra content
Additional pages or articles beyond your plan’s count.
$220 per page
Additional location
Full GBP, grid tracking and review stream for another shop.
$400 per location / mo
Paid ads management
Google and Meta ads for PPF, coating and tint offers.
from $450/mo + ad spend
Custom development
Platform integrations, custom booking flows, migrations.
Quoted per project
What’s not included
Nobody else publishes this list. Here’s ours:
- ✕Ad spend. If we run ads, the budget goes to Google or Meta directly from your card — we never mark it up.
- ✕Photography. Your phone shots from the bay outperform stock anyway. Market Leader includes a shot list and plan, not a photographer.
- ✕Texting carrier fees. Passed through at cost, itemized — typically $20–40/month for a busy shop.
- ✕Guaranteed rankings. Anyone who guarantees a Google position is lying to you. We publish averages and let the case studies talk.
- ✕Review gating. We won’t filter unhappy customers away from Google. It violates Google’s terms and it’s how profiles get suspended.
The terms, in plain language
90 days to start
SEO shorter than a quarter is theater. After 90 days, every plan is month to month.
30 days’ notice
Cancel with one email. We finish the month, hand over exports, and keep your site live through a 30-day transition.
If results stall
If your tracked keywords haven’t moved by month four, we add content scope at our cost until they do — or we tell you to leave. Both have happened.
Pricing questions, answered straight
How long until I see results?
Map-pack movement typically starts inside 60–90 days; meaningful call volume lands months four to six. Competitive metros run longer. You watch every position weekly in your dashboard, so progress is never a matter of trust.
Why aren’t you cheaper?
A $400/month SEO plan pays for about three hours of real work — enough to send a report, not move a ranking. Our plans price the deliverables listed on them, which is why every one is itemised with counts.
I already have a website I like. Do I have to replace it?
No. If it’s fast and we can add pages, we build on it — about half our clients keep their site. If it’s holding you back, we show you the speed and conversion numbers and you decide.
Do I own the content you create?
Yes, from the day it publishes. Pages, articles, photos we’ve edited, review copy — all of it is yours, and it all comes with you in the export if you leave.
Can I pause over the slow season?
You can, but we’ll tell you it’s usually the wrong move — winter is when next spring’s rankings get built, and re-starting momentum costs more than maintaining it. If cash flow demands it, we scale you down rather than off.
Is the platform really included, or is that the upsell?
Included in every tier, whole crew, no per-seat fees. The only platform-related cost that isn’t ours to waive is texting carrier fees, passed through at cost.
What if my market is already taken?
We work with one shop per service per market, so ask first — it’s a 24-hour check. If your city is held for your service, we’ll say so and won’t take your money to fight our own client.
Are there setup fees?
No setup fee on Foundation or Growth. Market Leader carries a one-time onboarding fee when a multi-location migration is involved — quoted upfront, never a surprise on the first invoice.
“I was paying $1,400 a month for a lead platform plus $297 for GoHighLevel through my old agency. This costs about the same as those two combined — and it replaced both, plus my phone actually rings from Google now. It’s the only marketing bill I’ve never thought about cutting.”
Not sure which tier? Start with the audit.
It’s free, it’s specific to your city, and it tells you exactly how much work your market takes — before you spend anything.