Service
SEO for auto detailing shops
Own the map pack for “ceramic coating,” “PPF” and “detailing near me” in your city — and watch every position move in your own dashboard.
84% of clients in the top 3 by month 9
+112% map-pack calls in year one, average
31 of 37 shops with a #1 keyword
Tracked in our own rank tracker
What’s included
Everything local SEO takes, nothing padded
Six workstreams, every month, all visible in your dashboard.
Google Business Profile
Categories, services, weekly photo posts and review responses — the profile work that decides map-pack position.
Service & city pages
Pages for every service you sell in every city you serve, written with your photos and your prices.
Site speed & technical
Core Web Vitals, schema for services and reviews, clean URLs — fixed once, monitored monthly.
Review velocity
Automated review requests after every job through our platform — the steady stream Google rewards.
Rank tracking you can open
Grid-based local rank tracking in our own software. Log in any day; no waiting for a monthly PDF.
Citations & links
Consistent NAP across directories plus links from detailing suppliers, film brands and local press.
Month by month
How the work runs
Weeks 1–2 · Audit & keyword map
We pull your rankings across a grid of your whole service area, list every keyword worth owning, and score you against the three shops currently taking your calls. You get the full map — whether or not you sign.
Month 1 · Foundation
Google Business Profile rebuilt category by category, site speed fixed, schema added, citations cleaned. Review automation switches on so every finished job asks for its review.
Months 2–4 · Build & publish
Service and city pages go live on a set schedule — ceramic coating, PPF, tint, interior — each with your real photos, real prices and a booking form. Links and supplier citations build alongside.
Month 5 on · Compound
Positions climb, calls follow. We double down on the keywords moving fastest, expand to the next city, and report what stalled and what we are doing about it — in plain language, every month.
Pricing
Published prices, like we tell you to do
Month to month after the first 90 days. The platform is included in every tier.
Foundation
One location, getting the basics right
$850/mo
- ✓Core monthly deliverables for your service
- ✓Platform + rank dashboard included
- ✓Monthly written report in plain language
- ✓Email support, next business day
Growth
Own your city’s map pack
$1,450/mo
- ✓Everything in Foundation
- ✓Expanded monthly scope + content
- ✓Monthly strategy call with your lead
- ✓Priority support, same day
Market Leader
Multi-location or metro domination
$2,400/mo
- ✓Everything in Growth
- ✓Up to 3 locations tracked & managed
- ✓Highest monthly output + digital PR
- ✓Named account lead
FAQ
Questions shop owners actually ask
How long until my shop ranks?
Most shops see map-pack movement inside 60–90 days and meaningful call volume by month four to six. Competitive metros like Dallas or Miami take longer than a mid-size market. You watch the trajectory in your dashboard weekly, so you are never guessing.
What makes detailing SEO different from generic local SEO?
Buyers search by service and product — “ceramic coating cost,” “XPEL installer near me” — not just your business name. Ranking takes service pages with real pricing, film and coating brand terms, and photos of actual work. Generic agencies write “car wash” content; it never books a $1,800 PPF job.
Am I locked into a contract?
Ninety days to start — SEO shorter than that is theater — then month to month. If we are not moving numbers you can see in your own dashboard, you leave, and you take your site, content, contacts and reviews with you.
Do you work with my competitor down the street?
No. One shop per service per market. If we are ranking you for ceramic coating in Tampa, we will not take another Tampa coating shop. First signed holds the territory.
I already have a website. Do I need yours?
If your site loads fast and can take new pages, we build on it. If it is a five-year-old template scoring 40 on mobile, we will show you the numbers and let you decide. About half our clients keep their existing site.
How is your reporting different?
You get a login, not a PDF. Grid rankings, calls, form fills and booked jobs sit in the same dashboard your crew uses for scheduling — because we built it. Open it any day and see exactly what your spend is doing.
What do you need from me each month?
About an hour: approve pages, and send photos of finished work — phone shots from the bay are perfect. Shops that send photos weekly rank faster, because real images outperform stock in every test we run.
Does SEO still matter with AI search?
For local service businesses, yes. “Near me” searches still resolve to the map pack, and AI answers pull from the same profiles, reviews and pages we optimize. The shop with the strongest profile wins both surfaces.
Case study
Apex Detail Studio: #9 to #1 in nine months
The exact playbook on this page, run for a Tampa coating shop: 11 of 14 keywords at #1, booking calls up 214%, two installers hired.
Before
Rank grid, Jan 2025 — positions 8–12, mostly red.
After
Same grid, Oct 2025 — positions 1–2, solid green.
See your rankings before you spend a dollar
The same grid audit we run for clients, on your shop, free. In your inbox within 48 hours.